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How to Boost Customer Engagement with SMS Marketing

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  The use of SMS marketing to connect with and engage with clients directly and personally is quite successful. So how can you make sure your messages stand out and increase client engagement when so many businesses use SMS to connect with their customers? Here are some pointers for using SMS marketing to increase consumer engagement. Tips for Boosting Customer Engagement Personalization : Increasing consumer engagement requires personalizing your SMS messages. Utilize first names when addressing consumers, and personalize your messaging to reflect their interests and preferences. Time is Everything : SMS marketing relies heavily on timing. When your consumers are most likely to be available and able to reply, send communications at those times. Make it Brief and Sweet: Because SMS messages can only contain a certain number of characters, it's crucial to keep your messages brief, clear, and to the point. This will increase the likelihood that your message will be read and taken ser...